Warner Bros. Discovery has secured non-exclusive broadcast rights to next year’s World Athletics Championships in Budapest.
The deal with rights-holders Eurovision Sport and ESPN will see the nine-day event covered in more than 45 countries – excluding the Nordics region – across WBD’s Eurosport channels and app and on discovery+. Outlets will vary depending on location.
Warner Bros. Discovery’s Trojan Paillot said: “We are proud to be a trusted partner to federations across a broad range of sports.
“Through our Warner Bros. Discovery channels and platforms, we possess an unmatched ability to scale coverage to the widest possible audience through our broad international reach and platform availability, offering more ways for viewers to engage with the sports they love.
“Our ambition is to tell the stories around the world’s greatest athletes all year round, including their journeys to compete at the biggest events including the World Athletics Championships and the Olympic Games.
“We are pleased to be able to harness our storytelling ability and comprehensive reach to shine a light on the World Athletics Championships, helping to raise even greater awareness of the sport and its athletes as we build to the Olympic Games Paris 2024.”
World Athletics President Sebastian Coe added: “I’m delighted to welcome Warner Bros. Discovery back into the high-powered portfolio of our World Championships broadcast partners.
“Eurosport has a long tradition of offering outstanding athletics coverage and this agreement will be welcomed by our fans across Europe, as it will give them even more opportunities to watch every amazing moment of the World Athletics Championships Budapest 23.
“I have no doubt that this deal will help us to deliver on our strategy for growing the sport.”