• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
Sports On Telly

Sports On Telly

News and updates on UK sports rights broadcasting deals and fixture scheduling.

  • HOME
  • Articles
  • Advertise

Sky completes sale of Sky Bet

July 10, 2018 - Staff

Sky has completed the sale of its remaining 20% stake in Sky Betting & Gaming to The Stars Group Inc. for a total of £635m.

The deal follows the 2015 sale of Sky’s majority stake to CVC Capital Partners and means shareholders have had around £1.4bn in value realised from the betting firm.

Launched in 2001, Sky Bet grew to become one of the leading operators in the UK’s online betting and gaming markets, benefiting from a strong partnership with Sky Sports and Sky’s technology and product innovation expertise.

After selling a majority stake to CVC in 2015, Sky continued to work closely with its partners at CVC and the SBG management team to drive the further development of the business. As part of the transaction, Sky will continue to license the Sky Betting & Gaming brands to The Stars Group.

Share this:

  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
  • Click to share on Tumblr (Opens in new window)
  • Click to share on Reddit (Opens in new window)
  • Click to share on Pinterest (Opens in new window)
  • Click to share on Pocket (Opens in new window)

Related

Filed Under: Articles

Primary Sidebar




More

Sky Sports to show the Extreme E electric off-road racing series

Eleven Sports Belgium extends LaLiga rights

Eleven remains Champions League home in Portugal

Rakuten TV announces new Davis Cup documentary

Footer

Advertise With Us

We’re pleased to offer a number of advertising opportunities to high quality brands including sponsored content, competitions and advertising placements.

Please contact us for details.

 

More From Us

Copyright © 2021 · All Rights Reserved · Contact Us · Copyright · Terms of Use · Privacy Policy